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AFL Press Release

AFL announces partnership with Game Day Skinz

Tuesday March 10, 2015

 CHICAGO – The Arena Football League (AFL) and Game Day Skinz announced a partnership today that will allow AFL teams to wear customized vinyl overlays on helmets this season.

“Game Day Skinz is proud to be working with the AFL and helping them make their dream helmets a reality,” said Krissy Cobb, COO of Game Day Skinz. “We are excited to work with such a prestigious organization and help these teams add even more flash to their uniform looks. We also believe it is pertinent to assist them beyond just adding variety to their look, but also to help spread and raise awareness for the worthy causes they support with their themed games.”

Game Day Skinz can be used for theme nights and special occasions, or to simply provide a fresh new look without having to purchase entirely new helmets. The overlays are easily applied to the helmet on-site, and quickly removed by simply peeling the skin from the helmet. Game Day Skinz do not leave any sticky residue after being removed and do not damage or alter the structure of the helmet in any way.

“The AFL is a unique brand of football and this is an excellent opportunity to capitalize on that,” AFL Commissioner Scott C. Butera said. “This partnership with Game Day Skinz will allow our teams to celebrate special occasions like Military Appreciation Nights, ‘throwback’ games, and rivalry contests in a very exciting, creative way.”

About Game Day Skinz
After realizing there was an unfulfilled desire in the football industry to change helmets as easily as uniforms without the high cost of acquiring multiple sets of helmets, this exciting new product was created to fill that void. Game Day Skinz can be beneficial for any team at any level and have been utilized by teams from the FCS level to small high school programs. This partnership will mark the first time Game Day Skinz will be used at a professional level. Now, with the launch of the Self Application Kits, Game Day Skinz will be available to any team anywhere opening the door to unlimited possibilities for helmet design.

About the AFL
Since its inception in 1987, the Arena Football League has showcased a fast-paced and exciting game to millions of fans in a myriad of markets across the country. The ESPN family of networks and CBS Sports Network will nationally broadcast AFL games each week for the entire 2015 season. This season will also be the first with Scott C. Butera leading the way as Commissioner. The AFL schedule culminates with ArenaBowl XXVIII Saturday, August 29, 2015 at 8 p.m. ET on ESPN.