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How Did They Do That? The Tech Behind the HelmetCam
Sports Video Group

MSN and AFL Expand Partnership with ActionStreamer to Include First-Ever, Live In-Game
AFL Press Release

the first-ever direct-to-fan digital regional sports network — has expanded its partnership with integrated live streaming solutions provider, ActionStreamer, who power the AFL RefCam, to provide fans access to in-game player POV thanks to a brand new HelmetCam solution.

Arena Football League Announces New League-Wide Partnership with Shinola
AFL Press Release

The Arena Football League announced today a new league-wide partnership with Shinola, as well as individual activations with the Washington Valor, Baltimore Brigade, Albany Empire and Philadelphia Soul in each local market. As a result of this partnership, Shinola will be the official and exclusive watch and timepiece of the AFL.

Arena Football League Announces New Partnerships with DraftKings, Sportradar, Facebook and VSiN
AFL Press Release

Today, the Arena Football League announced new partnerships with DraftKings, Sportradar, Facebook and VSiN that together will put the AFL at the forefront of the fan gaming experience, and will mean a more interactive, dynamic game experience for AFL fans.

The Fortune that will Bind Arena Football and Prominence
Guest Writer,

Before climbing up the ladder of success as the CEO of Foxwoods Resort Casino, Butera played Division III football as a defensive end for his school, Trinity College. In a way, this may have played a role in his full-time shift from casino executive to arena football commissioner.

GEICO strikes national partnership with AFL
AFL Press Release

The Arena Football League (AFL) announced today that it has entered into a multi-year partnership arrangement with GEICO, the nation’s second largest auto insurer and one of the country’s most recognized brand names.

New Era inks deal to become Official Sideline Cap of the AFL
AFL Press Release

New Era, the popular international lifestyle brand best known for its partnerships with Major League Baseball and the National Football League, has signed on to become the Official Sideline Cap for the Arena Football League (AFL). The AFL announced the partnership today.

Arena Football Says Rival Stole Its Stuff
Courthouse News Service

The Arena Football League claims a Texan told it he wanted to buy one of its teams, or start a new one, then announced he was founding a rival league two weeks after he signed a confidentiality agreement.

AFL, FilmOn Announce International Broadcast Partnership
AFL Press Release

The Arena Football League (AFL) has signed a one-year partnership with FilmOn Networks that will make the world's first IP-delivered cable television platform the official provider of international Arena Football in 2015, the League office announced today. This deal gives the AFL access to FilmOn’s 47 million monthly unique users outside of the United States.

Arena Football League Signs Accomplished Network Sales Executives
AFL Press Release

Arena Football League Commissioner Scott Butera today announced that two top advertising sales executives have been retained to sell the League’s media inventory through AFL Advertising Sales, LLC.

AFL announces partnership with Game Day Skinz
AFL Press Release

The Arena Football League (AFL) and Game Day Skinz announced a partnership today that will allow AFL teams to wear customized vinyl overlays on helmets this season.

Arena Football League operator sues energy drink makers for $90K over sponsorship deal
The Cook County Record

AFL suing creators of energy drink for non payment.

AFL, Sports Video Innovations to Introduce Schutt Vision
AFL Press Release

The NET10 Wireless Arena Football League (AFL) and Sports Video Innovations (SVI) have agreed in principle to a partnership implementing Schutt Vision technology during the 2014 AFL season. Schutt Vision is a new video technology which allows live-action video to be captured in-game by a camera small enough to fit within the nose bumper of the helmet.

Power close to securing future at Consol Energy Center

The Power are close to adding three years to their lease at Consol Energy Center, paving the way for the team to remain in the Arena Football League through the 2016 season.

AFL glad to leave 2012 uncertainty in past

Arena Football League commissioner Jerry Kurz admits to relief that the circuit's 2013 season will begin next week without the cloud of uncertainty that dominated last year's schedule.

AFL sheds light on Rush ownership saga
Crain's Chicago Business

The quick turnaround from the Arena Football League terminating its relationship with short-lived Chicago Rush owner Julee White to its optimism behind new owner David Staral Jr. is a head-scratcher.

Chicago Rush land new owner — again
Crain's Chicago Business

Well, that was quick. Just more than a week after Arena Football League officials severed ties with short-lived Chicago Rush owner Julee White, the league has agreed to terms with a new owner.

AFL to debut new logo, website
AFL Press Release

The NET10 Wireless Arena Football League will debut a new logo and website on Thursday, the League office announced today.

AFL, Net10 Wireless establish landmark partnership
AFL Press Release

The Arena Football League and no-contract cell phone leader NET10 Wireless announced that they have signed a landmark partnership making NET10 Wireless the League’s first title partner. For the 2013 season, the League will be branded as the “NET10 Wireless Arena Football League”.

Arena Football League to incorporate NET10 in its name (blog)